HotPads.com Launches Map-Based Neighborhood and Demographic Data for its Rental Housing Search Portal
HotPads.com combines government census data, Wikipedia Articles, Microsoft's Bird's Eye View and its own Map-based housing search engine to enhance housing shopper's online experience.
WASHINGTON, Oct. 4, 2006— HotPads.com today launched the first map-based neighborhood search portal. Now, as housing shoppers search for available rental properties on HotPads.com, they will be able to compare neighborhoods, zip codes, and cities based on age, income distribution, average rent, aerial imagery, population density and Wikipedia descriptions.
When it comes to housing search, HotPads believes in Real Estate's timeless adage: Location, Location, Location. In November of 2005, HotPads began to address the issue of location-based housing search with the launch of its map-based housing search engine. Today, HotPads takes their mission a step further, enabling housing shoppers not only to see exactly where different properties are located but to compare different locations based on a number of factors:
Average Rent and Rent Distribution
Integrated Wikipedia Neighborhood Articles
Integrated Bird’s-Eye-View and Google Map Aerial Imagery
Over the past year, mapping technology has revolutionized real estate search. But HotPads' founders believe that this technology’s potential is just beginning to be realized. The founders of HotPads believe “there is more to location than Latitude and Longitude.” – Douglas Pope, Cofounder and Director of Operations
"Map-based search alone is merely 'geographic search'. It shows you where properties are, but that’s only part of the story," said Matt Corgan, Cofounder and Director of Technology, HotPads.com. "Location consists not only of addresses but also people, history, and character. At HotPads, we are striving to enable our users to effectively search by location so they can find housing that’s a good fit."
Integrating neighborhood data directly into HotPads' map-based search interface allows housing shoppers to quickly get detailed neighborhood information while at the same time they shop for housing. This assists both "out-of-town" shoppers who want to learn where to begin their search and locals who want to examine neighborhoods in greater depth.
"This is the first time this type of data has been so easily searchable," said John Fitzpatrick, Cofounder and Director of Business Development, HotPads.com. "Both housing shoppers and curious onlookers can click around different neighborhoods and zip codes and compare them quickly and substantively."
HotPads.com launched its free map-based rental housing search and listing service in November of 2005. HotPads has grown from a handful of listings at launch to over 20,000 currently active listings. Founded by three college friends, HotPads' goal is to make finding rental housing easier for housing shoppers and finding future tenants easier for property managers. Listing properties and searching is free. HotPads' business is advertising based.
For more information, visit http://hotpads.com . Follow HotPads daily at http://daily.hotpads.com
Inquires can be directed to Douglas Pope, cofounder of HotPads, at email@example.com.